“Talking on camera is hard. You stop being yourself the second it starts recording. I've spent hours trying to film one piece of content because I didn't know where to start, and when I did, I didn't come across like myself because I was overthinking it. The voice profile is as accurate as it can get, and when I edit a script I feel like I've written it.”

“I think this app is brilliant. I have a subscription for every single member of my team. I think this app really gives you an understanding of why structure and systems are so important. My staff are very talented. They have years of experience, some 30 years plus, and I can see it really making a difference. It has taken so much pressure off.”

“We're a social media focused salon. We've always tried to bring other parts of our lives into our content. Jaimo aligns with exactly what we're doing already, and the focus areas give stylists a real structure for broadening their reach beyond the chair.”

“What's been the game changer isn't the scripts. It's watching the girls realise their content can be about more than hair. Jaimo gave them permission to bring themselves into it, and their confidence has grown with it.”

“Barbers don't usually get taught how to do social media. Jaimo wrote the hooks I couldn't, and they actually sound like me.”

“I specialise in colour. Jaimo finally made my content make sense to clients without dumbing down the work.”